• Breaking Brand: (#5) Community Engagement & Business Resource Panel

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    Name: Breaking Brand: (#5) Community Engagement & Business Resource Panel
    Date: February 22, 2021
    Time: 12:00 PM - 1:00 PM EST
    Event Description:
    This is the 5th (and final) webinar in a brand engagement series designed to guide small business owners towards sustaining and succeeding in their small businesses by 1. understanding, 2. designing, 3. energizing, 4. communicating, and 5. strengthening their brand.
     
    Strengthen Your Brand through this Community Engagement & Business Resource Panel.
    Panelist will discuss using smart partnerships to cross-promote and increase awareness, traffic, and overall sales; and how these efforts also strengthen your local community and economy.

    Topics include:
    *Accessing new resources for your small business, the opportunities in entrepreneurial partnerships, and strategies for engaging your community
    *How cooperation and “co-opertition” can strengthen businesses
    *Creative collaborations to increase sales through smart partnerships
    *How to identify symbiotic relationships to successfully cross-promote/drive sales
    *There are no losers: small businesses communities are not a zero-sum game
    *Resources for entrepreneurs from the Small Business Development Center, including proven tools to support and strengthen research, planning, and operations.
    *Working together for thriving communities/economies - “Shop, Dine, Play, Stay” model
     
    Panelists include Brianne Croteau, Michelle Fetter, Rand Whipple, Missy Smith, and Steven Stumbris
    Location:
    Online
    Date/Time Information:
    Monday, February 22, 2021
    Noon - 1 PM
    Fees/Admission:
    Free
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